Since Florida’s name, image and likeness (NIL) legislation went into effect in July 2021, Smith Hulsey & Busey attorney Malik S. Jackson has been a trusted source of legal insight for news and sports media outlets.
The new Florida statute, which allows intercollegiate athletes to profit from use of their name, image and likeness, also comes with its share of potential pitfalls and legal considerations.
“Under this new law, every decision made right now – both by students and their parents – could affect a future college athlete’s career, eligibility and earnings,” said Jackson. “These decisions can begin as early as middle or high school, and continue throughout the athlete’s college or professional career.”
Jackson elaborated on this in a recent article for FNF Coaches , the magazine and multimedia resource for high school football coaches across the country, and in a Q&A on the firm’s website . He was also quoted in Forbes , On3 (twice) and in the Naples Daily News (subscription required) about potential implications for high school student-athletes.
In addition, he appeared on WJXT-TV , the Business of College Sports podcast and the Chasing Sport podcast hosted by colleague Chris Dix .
In October, Jackson co-authored an article on NIL issues for the Jacksonville Daily Record and published another article for Attorney at Law magazine.
As a former NCAA quarterback, middle school teacher and football coach, Jackson brings a unique perspective to his sports law practice. He helps clients navigate NIL issues including federal and state regulation and rulemaking; institutional, conference and associational administration; federal and state court litigation; and NIL contract drafting.
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